Open Banking Takeaways

We work with the Open Banking Expo, the leading event for the open banking industry.

Wanting to help bring the topic to life and cut through the noise on LinkedIn ahead of its forthcoming London expo, we proposed conducting interviews with leading players in the sector ahead of it – but with an attention grabbing twist.

Now, as an aside, a famous YouTube interview series just so happened to hit its 10-year anniversary the other week.

And in a not connected in anyway whatsoever concept* we thought to conduct interviews in a takeaway that sells chicken, which some (but not us) may refer to as a ‘chicken shop’.

With our interview series dubbed “Open Banking Takeaways” and with no reference to chicken shops whatsoever, some major industry faces agreed to take part – including Henk Van Hulle, the CEO of Open Banking Ltd, the main organisation for the sector, along with some other seriously senior bods.

The participants loved the novelty of the setting, which saw some great names sign up, so across a full day of filming we were able to get some top insights.

The content was then edited down before being seeded across the Open Banking Expo social channels in the run up to the show, while it’s also been a key part of pre-show newsletter content and outreach.

With the series seeing some much higher engagement than usual, it’s proved to be a novel way of presenting a sometimes seemingly inaccessible subject in the run up to a key date in the calendar.

And that’s our Pic of the Week!