Droning On: Capturing that iconic overhead image

Filmmakers always strive to raise the bar when it comes to creating the most visually appealing stories.

One of the most significant challenges in capturing appropriately stunning visuals is finding that perfect camera angle – and this is especially challenging when it comes to aerial shots. After all, it’s not called a bird’s eye view for nothing. And we’re not birds. So I’m sure you can appreciate the difficulties.

Before drones were used for the first time in a film in 2012, aerial shots could only be achieved by hiring a helicopter, with a trained pilot, and a few crew members to operate expensive cameras. This was an obstacle for many filmmakers due to the logistical nightmare required to pull it off, let alone the cost. And it’s fair to say, we’ve not got a hangar full of helicopters* here at Pic.

Today though, the advancement in drone technology has revolutionised the way aerial shots are captured in video production. Nowadays, drones provide filmmakers with a cost-effective, safe, and efficient way to capture mind-boggling aerial footage. Moreover, drones have become widely available at relatively affordable costs, making it possible for filmmakers of all levels to nail their shots without breaking the bank.

One of the most significant advantages of using drones in filmmaking is the ability to capture great establishing shots, and being able to fly into tight spaces or over inaccessible terrain to capture those truly breathtaking shots that would have been impossible to pull off with ‘traditional’ photography equipment. This technology has given filmmakers unprecedented freedom and creativity in their storytelling – raising the bar across the field.

In addition to their versatility and accessibility, drones also offer filmmakers the ability to capture footage in a cost-effective and efficient way.

With drones, filmmakers can easily shoot multiple takes without the need for expensive and time-consuming setups.

And as the technology continues to evolve, we can expect to see even more innovative uses for drones in filmmaking, pushing the boundaries of what is possible in visual storytelling and wowing us all the more.


*But what we do have is a hangar (shed) full of drones. So if you’re looking for some epic overhead drone shots…then look no further than us. We’d love to fire them up and capture some eye-catching footage for you, so just get in touch.