LEGO bat out of hell
Chevrolet has gone all out for the release of the new LEGO Batman Movie which comes out February 10th of this year by making probably the best LEGO creation I have ever seen.
A life-size LEGO Batmobile.
And when I say life-size I mean life-size.
The Batmobile, which stands 6ft tall and spans 17ft long, took 222 hours to design and 1,833 hours to build. I’m surprised they did it that fast!
It was revealed at the North American International Auto Show in Detroit and you can see a time-lapse of the team actually building it.
Chevrolet has also put together a list of everything the car could have if it was actually real including; parallel park mode, height suspension and monster truck mode which allows the vehicle to go off road. And I haven’t even got to the craziest thing about this car yet: the price. Chevrolet has priced the car, which contains 344,187 pieces of LEGO and weighs in at about 1,695.5 pounds at a staggering $48 million.
Now, forgive me if I’m wrong, but I’m fairly certain this little stunt didn’t cost Chevrolet that much to create. I’d be willing to bet you can buy all of the necessary LEGO components and employ the same engineering team for a fraction of that price. So for any mental Euromillion’s winners out there, just a heads up that there are probably cheaper options available.
The car will also appear in Chevrolet’s own campaign “Real People, Not Actors”. And I think this is a great campaign for both the movie and the company because, let’s be honest, no one is really going to miss this and since the car has the actual Chevrolet logo on it, it can give them a lot of press and of course people will be talking about LEGO Batman until the movie comes out all because of this car.