McMutton dressed as McLamb? Don't you believe it So here’s a confession. As a fresh faced youth I worked for McDonald’s. That appalling conglomerate, fronted by gormless, spotty simpletons with no hope
Lego Ends Partnership with Shell: A win for the environment or PR? Great news! Lego has ended its partnership with Shell following the fantastic campaign Greenpeace has been running against the company. Regular readers
From predator to prey Channel 4’s Documentary ‘The Paedophile Hunter’ aired on television this week causing a bit of a media frenzy and dividing opinion. Stinson Hunter, the
The Big Brand with the Simple Marketing Ideas that Work I am a big fan of Coca-Cola marketing campaigns and I love their latest #FriendlyTwist Campaign which ties in seamlessly with their previous
The power of social media A student managed to convince her family and friends that she was on a five-week trip around South East Asia – despite never leaving her bedroom! I know