Life is like a box of chocolates When a brand hits the headlines you hope it’s for all the right reasons, but in Cadbury’s case it’s looking a little negative this Monday morning. The
If Bulmer's did bars... Novelty bars seem to be the norm these days and most of the time, a complete success. From non-alcoholic ‘dry bars’ to breakfast cereal cafes and even
Tennis toilet break When you think of Wimbledon, you think of strawberries and cream (and tennis, of course). Amongst all the tennis grunting and rackets flying there were
Labels are for cans, not people If any of you have ever read any of my previous blogs you’ll know I’m a big fan of the Coca-Cola marketing machine. Their campaigns are always relevant,
World Cup Wonders The women’s football World Cup has been great PR for the sport. The people of England, long fed up with the poor showing of the men in major tournaments