Throughout each week the Pic PR team pic apart good and bad PR stunts that have recently taken place, and write a few thoughts. We also like to comment on other things happening in our world too. So have a read…

Apple’s Battery Nightmare

The iPhone 7 was only released two weeks ago; however, it’s already receiving some serious slating. Apple’s newest device in the iPhone family is said to

PRize Fighter

Saturday night, in the infamous desert playground of Las Vegas, Conor McGregor earned redemption. The UFC featherweight champion stepped up and avenged

Football's King

The return of football (well, the Premier League) is only three weeks away. And with it, Zlatan Ibrahimović. I’m curious to see how Zlatan fares in

Pokémon PR

The Pokémon bandwagon is rolling on. Not a day goes by without it being in the news in some capacity or continuing to dominate social media. Now,

Ikea's traffic chaos

A brand new store opening is usually an easy PR win. Local journalists? Come on down! Local bloggers? Come on down! Local dignitary? Come on down! Even