Throughout each week the Pic PR team pic apart good and bad PR stunts that have recently taken place, and write a few thoughts. We also like to comment on other things happening in our world too. So have a read…

Flat stupidity

Shaquille O’Neal believes the world is flat. Seriously. Now, I appreciate he’s someone renowned for physical prowess rather than sharpness of mind, but

It's time we talked

This isn’t just any PR campaign, this is an M&S PR campaign. M&S knows what it’s doing when it comes to food! The adverts, the packaging, the

Putin your bets on

Being a Cheltenham based agency (well just outside), the Cheltenham Festival is pretty much inescapable for us. Inescapable for me because I bloody love

Sheeran's Traffic Jam

Ed Sheeran’s come in for some stick this week for a lyric on his new album, Divide. The lyric that has caused such uproar: “Driving at 90 down those