Throughout each week the Pic PR team pic apart good and bad PR stunts that have recently taken place, and write a few thoughts. We also like to comment on other things happening in our world too. So have a read…

Red Card

It almost feels like whenever a media storm over a major company doing something controversial calms, another pops up ready to take its place. Risk

Do you #Avocard?

This week saw the launch of the millennial railcard and due to typical British excitement and hype, it sold out in a matter of minutes. After turning 25

Girl Power

As today is International Women’s Day, it’s only right that I look at some of the PR stunts commemorating the movement for women's rights and there has


Crisis management….. two words and something that can often come up in the world of PR. Whether it’s an accident at a theme park, flights delays or an

Chickened Out

KFC has endured a terrible week in the news. Having opted to switch its choice of delivery firm, the restaurant chain was surely ruing that decision, as