Throughout each week the Pic PR team pic apart good and bad PR stunts that have recently taken place, and write a few thoughts. We also like to comment on other things happening in our world too. So have a read…

Off the rails

Poundland is no stranger to the social arena. Its clever PR often leads to wide-reaching engagement that can be both funny and controversial (just look at

WHat the Smith?

It’s fair to say that 2018 has not been a great year so far for the British High Street. From Toys ‘R’ Us to Maplin, Mothercare to New Look and even the

GDPR Snooze button

If you have an email address – of course you do – then I’m 100% certain your inbox has been filled with GDPR spam this week. Am I right? From the emails

Royal Flush

I blogged last week, how the run up to the Royal Wedding was a PR shambles, with the event itself overshadowed by the constant flow of negative stories

A Game For All

Game consoles have come a long way since the retro 80s. Back then, you could play Pac-Man, Donkey Kong and Tetris by tapping a few buttons on a bulky