Niharika Jaitapkar

Niharika is a PR Account Manager here at Pic, which sees her bring her strategic marketing expertise and a passion for storytelling to the team.
 
With a Master’s in Strategic Marketing Management from Aston University, Niharika has the academic know-how to craft campaigns that hit the mark – and having initially joined us from another creative PR agency, she’s had the chance to put her skills into practice too.

Outside of work, Niharika is all about the thrill of the game, having played football and tennis at a national level during school. She might be a little rusty now, but that doesn’t stop her from getting stuck into any outdoor adventure.

And when she’s not watching football (a combination of “Hala Madrid!’ and “Up the Villa!” as a Real Madrid and an Aston Villa fan) or bingeing the latest limited series, she’s planning her next big trip. Top of the list is finally catching the Northern Lights (but hopefully from Finland or Norway rather than dashing out of her backdoor during the next solar storm).

With a love for travel then mixed in with a competitive streak and an impressive ability to do the splits with zero training*, Niharika brings some serious energy to the team.

*Although, we're still yet to see this one in action. Perhaps one for our annual summer party...

Favourite Pic Up Line (heard, but hopefully not used):

"Are you a sourdough starter? Because you've been rising in my heart all day."